Data Layer in Google Tag Manager || GTM Data Layer Tutorial with examples
Learn the most important component of Google Tag Manager - Data Layer. Understanding the Data Layer is key to successful Google Tag Manager setups.
- Learn how data is added to the Data Layer (with dataLayer.push).
- Learn how data can be access from the Data Layer (with custom event trigger and Data Layer Variable)
- Learn the 3 most common rookie mistakes that you should avoid at all costs while working with the Data Layer.
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